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I'm Halee Kotara. For the past three years, I've been working as a web analyst for an interactive agency, consulting and teaching my clients how best to capture and use data to track their business goals. Previously I've worked in ecommerce / online merchandising for a fashion retailer, and in online healthcare marketing for an eyecare company. My work experience over the past several years has allowed me to gain exposure to many areas of the internet space, including:

web analytics (both analysis and implementation)
online experimentation using A/B/n and multivariate testing
behavioral targeting and segmentation
organic search engine optimization
project management
content development
information architecture/wireframing
copywriting/copy editing
development and programming

For more information on what I've done in the past, please view my resume and portfolio.

My involvement with such a broad range of online efforts has allowed me to find areas that most challenge and excite me. I would like to broaden my experience and expertise in new areas, specifically:

social media monitoring
combining qualitative survey data with quantitative behavioral analytics data
deep competitive analysis
data visualization

For more information on what I can do for you in the future, please contact me.